Why Accurate Square Footage is Non-Negotiable in Today's Real Estate Market
Square Footage is Non-Negotiable in Today's Real Estate Market. In real estate, trust is everything. For years, agents have relied on old MLS data and public tax records to determine a property's square footage. But in today's market, where buyers are more skeptical and transparency is paramount, that's just not good enough. An incorrect square footage measurement can erode trust, reflect poorly on an agent's professionalism, and even lead to legal disputes. It's time to move beyond outdated
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How Sign-Up Works on GetMoreOffers
Learn how to sign up and listing your Flat Fee MLS Property on the MLS and SAVE MONEY!
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The 2019 Reality Check: Why Your Home Should Be Worth Less Today
The "free money" era of 3% interest rates is over, and Florida’s real estate market is facing a reckoning. In this post, broker Keith Robert Gordon explains why the 65% value spike of 2022 is colliding with a 130% increase in ownership costs. If you’re a seller wondering why the buyers have disappeared, it’s time to stop looking at 2022 prices and start looking at the 2026 reality of taxes, insurance, and interest rates.
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The Waterfront Dilemma: Raise Your Home or Sell the Land?
Explore the difficult "stay or go" ultimatum facing Tampa Bay waterfront homeowners following the destruction of Hurricane Helene. As property values face a "Helene Discount" of $300,000 to $500,000 due to flood damage, owners must decide if spending roughly half a million dollars to elevate their homes is a sound investment. The analysis suggests that while owners of standard lots may only break even, the move protects their lifestyle and insurance rates. Conversely, owners of premium, open-wat
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Short Sale Approval: How to Get a Lender to Say Yes
Short sales are less about negotiation and more about positioning. In The Art of the Short Sale, this article explains how agents can move lenders away from outdated valuations by overwhelming them with real market data—multiple offers, accurate pricing, and timely execution. By understanding the psychology of lenders, eliminating pricing “puffery,” and applying the 30/60 rule, agents can guide banks toward accepting reality before foreclosure forces an even greater loss.
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